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Principles of integrated marketing communications/ Lawrence Ang

By: Ang Lawrence.
Material type: materialTypeLabelBookPublisher: London: Cambridge University press, 2014Description: xii,401p.: ill.col.; 18cm.ISBN: 9781107649187.Subject(s): Communication in marketing | Marketing | Technological innovations
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Item type Current location Home library Call number Status Date due Barcode Item holds
GENERAL COLLECTION FOR LOAN GENERAL COLLECTION FOR LOAN MULTIMEDIA UNIVERSITY LIBRARY
MULTIMEDIA UNIVERSITY LIBRARY
HF5415 .A54 2014 (Browse shelf) Available 118B00274
Total holds: 0

Includes index book

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