Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml,
By: Zeithaml A. Valarie.
Contributor(s): Dwayne D. Gremler | Mary Jo Bitner | AJAY PANDIT.
Material type:
BookPublisher: Dubuque, McGraw-Hill Education, Edition: 7th.Description: xxviii, 514 pages : illustrations ; 27 cm.ISBN: 9789353160777.Subject(s): Service industries--Marketing | Customer services | Marketing
| Item type | Current location | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
GENERAL COLLECTION FOR LOAN
|
MULTIMEDIA UNIVERSITY LIBRARY General Stacks | MULTIMEDIA UNIVERSITY LIBRARY General Stacks | Non-fiction | HD9980.5 .Z45 2018 (Browse shelf) | Available | 125B00361 |
Total holds: 0
Browsing MULTIMEDIA UNIVERSITY LIBRARY Shelves , Shelving location: General Stacks Close shelf browser
|
No cover image available | No cover image available |
|
|
|
|
||
| HD2741.M22 2010 C.3 Corporate Governance/ | HD4903.D57 2005 Discrimination at work | HD 6276 .O95 2018 Examining youth employment preference in Kenya/ | HD9980.5 .Z45 2018 Services marketing | HE147.5.M35 2008 Transport economics | HE323.K86 2014 Trade and transport corridor management toolkit/ | HF1416.H65 2012 Essentials of global marketing / |
There are no comments for this item.