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marketing research eesssentia/ (Record no. 6393)

000 -LEADER
fixed length control field	00703nam a2200253Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field	MMU
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20191029100721.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	150909s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0072939176
035 ## - SYSTEM CONTROL NUMBER
System control number	2259
037 ## - SOURCE OF ACQUISITION
Source of stock number/acquisition	2009-592
040 ## - CATALOGING SOURCE
Original cataloging agency	LOC
Transcribing agency	MMU
Modifying agency	Clubanga
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF 5415.2
Item number	.M385
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	McDaniel, Carl
245 ## - TITLE STATEMENT
Title	marketing research eesssentia/
Statement of responsibility, etc.	Carl McDaniel ag roger Gates
250 ## - EDITION STATEMENT
Edition statement	5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc.	NEW JERSEY.
Name of publisher, distributor, etc.	John Wiley
Date of publication, distribution, etc.	2006
300 ## - PHYSICAL DESCRIPTION
Extent	xvi,479p.
Other physical details	ill.
Dimensions	25.3cm
500 ## - GENERAL NOTE
General note	includes index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	marketing research
Source of heading or term	LOC
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Gates, Rodger
830 ## - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title	*
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type	GENERAL COLLECTION FOR LOAN
Edition	5th ed.
Classification part	HF5415.2.M382
Call number suffix	2006 C. 1

Holdings
Permanent Location	Current Location	Date acquired	Serial Enumeration / chronology	Full call number	Barcode	Date last seen	Price effective from	Koha item type	Inventory number	Total Checkouts	Date last checked out
MULTIMEDIA UNIVERSITY LIBRARY	MULTIMEDIA UNIVERSITY LIBRARY	2015-09-09	2009-596	HF 5415.2 .M385 2006	107B02255	2023-02-01	2015-09-09	GENERAL COLLECTION FOR LOAN
MULTIMEDIA UNIVERSITY LIBRARY	MULTIMEDIA UNIVERSITY LIBRARY	2015-09-09	2009-595	HF 5415.2 .M385 2006	107B02256	2023-02-01	2015-09-09	GENERAL COLLECTION FOR LOAN
MULTIMEDIA UNIVERSITY LIBRARY	MULTIMEDIA UNIVERSITY LIBRARY	2015-09-09		HF 5415.2 .M385 2006	107B02257	2023-02-01	2015-09-09	GENERAL COLLECTION FOR LOAN	2009-594	2	2017-01-13
MULTIMEDIA UNIVERSITY LIBRARY	MULTIMEDIA UNIVERSITY LIBRARY	2015-09-09		HF 5415.2 .M385	107B02258	2023-02-01	2015-09-09	GENERAL COLLECTION FOR LOAN	2009-593
MULTIMEDIA UNIVERSITY LIBRARY	MULTIMEDIA UNIVERSITY LIBRARY	2015-09-09	2009-592	HF 5415.2 .M385 2006	107B02259	2023-02-01	2015-09-09	GENERAL COLLECTION FOR LOAN

MULTIMEDIA UNIVERSITY LIBRARY

Multimedia University Library

marketing research eesssentia/ (Record no. 6393)