| 000 -LEADER |
|---|
| fixed length control field |
00628nam a2200229Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
MMU |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20191128150650.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
150909s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
075933871X |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
891 |
| 037 ## - SOURCE OF ACQUISITION |
|---|
| Source of stock number/acquisition |
2006-04 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
LOC |
| Transcribing agency |
MMU |
| Modifying agency |
Clubanga |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF 5415.13 |
| Item number |
.J35 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Jain, Subhash C. |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Marketing planning and strategy/ |
| Statement of responsibility, etc. |
Subhash C.Jain |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
7th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Name of publisher, distributor, etc. |
Thomson |
| Place of publication, distribution, etc. |
U.S.A |
| Date of publication, distribution, etc. |
2004 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xviii,935p. |
| Dimensions |
23.7cm |
| 500 ## - GENERAL NOTE |
|---|
| General note |
includes index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing |
| Source of heading or term |
LOC |
| General subdivision |
Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
GENERAL COLLECTION FOR LOAN |
| Edition |
7th ed. |
| Classification part |
HF5415.13.J35 |
| Call number suffix |
2004 |
