Hoyer, Wayne D
Consumer behavior / Wayne D. Hoyer and Deborah J. MacInnis. - 7th. - Australia ; United States Cengage Learning, 2018. - xviii, 525 pages : color illustrations ; 28 cm.
Includes bibliographical references and indexes
9789360537319
Consumer behavior
Consumer behavior / Wayne D. Hoyer and Deborah J. MacInnis. - 7th. - Australia ; United States Cengage Learning, 2018. - xviii, 525 pages : color illustrations ; 28 cm.
Includes bibliographical references and indexes
9789360537319
Consumer behavior