000 00693nam a22002177a 4500
999 _c15849
_d15849
005 20251112122130.0
008 251112b ||||| |||| 00| 0 eng d
020 _a9780273756545
037 _bPurchase
040 _aLoC CIP
_cMMU
_dDaniel
050 _aHF1416
_b.H65 2012
100 _aHollensen, S.
245 _aEssentials of global marketing /
_cSvend Hollensen.
250 _a2nd
260 _a England:
_bPearson Education,
_c2012
300 _axxxiv, 524 p. :
_bcol. ill.;
_c 27 cm.
521 _aIncludes bibliographical references and index
_bbook
650 _aExport marketing
650 _aExport marketing--Case studies
942 _2lcc
_cSH
_e2nd
_hHF1416
_k.H65
_m2012