000 00678nam a22002177a 4500
999 _c15834
_d15834
005 20251111104026.0
008 251111b ||||| |||| 00| 0 eng d
020 _a9780749483661
037 _bPurchase
040 _aLoC CIP
_cMMU
_dDaniel
050 _aHF5825
_b.M32 2019
100 _aMaslen, A.
245 _aPersuasive copywriting
_b: cut through the noise and communicate with impact /
_c Andy Maslen.
250 _a2nd
260 _aLondon:
_bKoganPage,
_c2019
300 _axxvii, 264 p.:
_bill.;
_c24 cm
521 _aIncludes index
_bbook
650 _aAdvertising copy
650 _aPersuasion (Psychology)
942 _2lcc
_cSH
_e2nd
_hHF5825
_k.M32
_m2019