000 00627nam a22001817a 4500
999 _c14065
_d14065
008 181127b ||||| |||| 00| 0 eng d
020 _a9789386062161
040 _aOCLC
_cMMU
_dclubanga
050 _aP91.3
_b.D39
100 _aDayal, Manoj
245 _aMedia metrics/
_b: An introduction to quantitative research in mass communication
_cManoj Dayal
260 _aLondon
_bSage
_c2017
300 _axxii,458p.
_c23.7cm
500 _aIncludes index
650 _2OCLC
_aMass media
_vMethodolgy
_xResearch
650 _2OCLC
_a05.03 methods and techniques of communication studies
942 _2lcc
_cSH
_hP91.3.D39
_m2017