| 000 | 00685nam a22002057a 4500 | ||
|---|---|---|---|
| 999 |
_c13919 _d13919 |
||
| 008 | 181018b ||||| |||| 00| 0 eng d | ||
| 020 | _a9781118489529 | ||
| 040 |
_aOCLC _cMMU _dclubanga |
||
| 050 |
_aHF5429 _b.P47 |
||
| 100 | _aPerrey,Jesko | ||
| 245 |
_aRetail marketing and branding/ _b:A definitive guide to maximizing roi _cJesko perrey and dennis Spillecke |
||
| 250 | _a2nd ed. | ||
| 260 |
_aWest Sussex _bJohn Wiley & Sons _c2013 |
||
| 300 |
_axxii,374p. _bill. _c23.5cm |
||
| 500 | _aIncludes index | ||
| 650 |
_2OCLC _aMarketing _xCost effectiveness |
||
| 650 |
_2OCLC _aRate of return |
||
| 650 |
_2OCLC _aBranding |
||
| 942 |
_2lcc _cSH _e2nd ed. _hHF5429.P47 _m2013 |
||