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Principles of marketing./ Philip Kotler,

By: Kotler, Philip.
Contributor(s): Gary Armstrong | Sridhar Balasubramanian | Prafulla Agnihotri.
Material type: materialTypeLabelBookPublisher: Hoboken, NJ,. Pearson, 2023Edition: 9th.Description: xxi, 744 pages : color illustrations ; 29 cm.ISBN: 9789357055215.Subject(s): Marketing
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Item type Current location Home library Collection Call number Status Date due Barcode Item holds
GENERAL COLLECTION FOR LOAN GENERAL COLLECTION FOR LOAN MULTIMEDIA UNIVERSITY LIBRARY
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MULTIMEDIA UNIVERSITY LIBRARY
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Non-fiction HF5415 .K63 2023 (Browse shelf) Available 125B00364
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Revised edition of Principles of marketing, 2019

Includes bibliographical references and index

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