Services marketing :integrating customer focus across the firm/ Alan Wilson
By: Wilson A.
Material type:
BookPublisher: London Mcgraw Hill Education 2016Edition: 3rd.ed.Description: xvii,538P. ill.col. 20cm.ISBN: 9780077169312.Subject(s): Valarie A. Zeithaml | Mary JO Bitner | Dwayne D. Gremler | Marketing | Customer services
| Item type | Current location | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
GENERAL COLLECTION FOR LOAN
|
MULTIMEDIA UNIVERSITY LIBRARY | MULTIMEDIA UNIVERSITY LIBRARY | HD9980 .W55 2016 (Browse shelf) | Available | 118B00443 |
Total holds: 0
Includes index
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