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1. Marketing hospitality / Cathy H.C. Hsu, Thomas F. Powers

by Hsu, C.H.C.

Edition: 3rd.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York: John Wiley, 2002Availability: Items available for loan: MULTIMEDIA UNIVERSITY LIBRARY [Call number: TX 911.3.M3 H78] (4).

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2. Marketing for hospitality and tourism / Philip Kotler, John T. Bowen, James C. Makens.

by Kotler, P.

Edition: 5th.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston: Prentice Hall, 2010Availability: Items available for loan: MULTIMEDIA UNIVERSITY LIBRARY [Call number: TX 911.3.M3 K68] (4).

3. Hospitality sales: A marketing approach / Margaret Shaw, Susan V. Morris

by Shaw, M.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York: John Wiley, 1999Availability: Items available for loan: MULTIMEDIA UNIVERSITY LIBRARY [Call number: TX 911.3 .M3S53] (4).

4. Marketing management for the hospitality industry: A strategic approach / Allen Z. Reich

by Reich, A.Z.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York: John Wiley, 1995Availability: Items available for loan: MULTIMEDIA UNIVERSITY LIBRARY [Call number: TX 911.3.M3 R43] (2).

5. Emerging trends in tourism and hospitality marketing/ P.K. Bal

by Bal P.K.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Delhi: Cyber tech publications, 2012Availability: Items available for loan: MULTIMEDIA UNIVERSITY LIBRARY [Call number: G155 .A1B35 2012 C.1] (3).


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