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1. Corporate image management : a marketing discipline for the 21st century/ Steve Howard

by Howard, S.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Oxford: Buttrworth, 1998Availability: Items available for loan: MULTIMEDIA UNIVERSITY LIBRARY [Call number: HD59.2.H69 1998] (1).

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2. Essentials of Corporate Communication : Implementing Practices for Effective Reputation Management/ Cees B. M. van Riel

by Riel, Cees B M van | Charles J. Fombrun.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London: Routledge, 2007Availability: Items available for loan: MULTIMEDIA UNIVERSITY LIBRARY [Call number: HD30.3.R537 2007] (5).

3. Corporate image communication : an evaluation of identity rebranding of Multimedia University of Kenya / Mercy Kerubo Nyamwaya

by Nyamwaya, M.K.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Nairobi, Kenya: 2021Availability: Items available for reference: MULTIMEDIA UNIVERSITY LIBRARY [Call number: THE HD30.3.N93 2021] (1).

4. The global corporate brand book / Michael Morley.

by Morley, M.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Basingstoke : Palgrave Macmillan, 2009Availability: Items available for loan: MULTIMEDIA UNIVERSITY LIBRARY [Call number: HD69.B7M66 2009] (1).


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