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21. Entrepreneurial marketing: An effectual approach Edwin J. Nijssen

by Nijssen, E. W.

Edition: 2ndMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: London Routledge 2017Availability: Items available for loan: MULTIMEDIA UNIVERSITY LIBRARY [Call number: HF5415.153 .N55] (3).

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22. Services marketing : people, technology, strategy/ J. Wirtz

by Wirtz, J | Christopher Lovelock.

Edition: 8thMaterial type: book Book; Format: print ; Literary form: Not fiction Publisher: New Jersey: World scientific, 2016Availability: Items available for loan: MULTIMEDIA UNIVERSITY LIBRARY [Call number: HF5415.13.W57 2016] (1).


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