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21.
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Marketing management : a strategic decision-making approach/ John W.Mullins
by Mullins, John W. Edition: 6THMaterial type:  Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston: McGraw-Hill, 2008Availability: Items available for loan: MULTIMEDIA UNIVERSITY LIBRARY [Call number: HF 5415.13.M352324 2008] (1).
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22.
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Marketing management : a strategic decision-making approach/ John W. Mullins
by Mullins, John W. Edition: 6THMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston: McGraw-Hill, 2008Availability: Items available for loan: MULTIMEDIA UNIVERSITY LIBRARY [Call number: HF 5415.13.M352324] (1).
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23.
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Marketing management : a strastegic decision -making approach/ John W. Mullins
by Mullins, John W. Edition: 5th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York: McGraw-Hill, 2005Availability: Items available for loan: MULTIMEDIA UNIVERSITY LIBRARY [Call number: HF 5415.13.M845 2005] (5).
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24.
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marketing research eesssentia/ Carl McDaniel ag roger Gates
by McDaniel, Carl | Gates, Rodger. Edition: 5th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: NEW JERSEY. John Wiley 2006Availability: Items available for loan: MULTIMEDIA UNIVERSITY LIBRARY [Call number: HF 5415.2 .M385 2006] (5).
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25.
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Marketing hospitality / Cathy H.C. Hsu, Thomas F. Powers
by Hsu, C.H.C. Edition: 3rd.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York: John Wiley, 2002Availability: Items available for loan: MULTIMEDIA UNIVERSITY LIBRARY [Call number: TX 911.3.M3 H78] (4).
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26.
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Marketing for hospitality and tourism / Philip Kotler, John T. Bowen, James C. Makens.
by Kotler, P. Edition: 5th.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston: Prentice Hall, 2010Availability: Items available for loan: MULTIMEDIA UNIVERSITY LIBRARY [Call number: TX 911.3.M3 K68] (4).
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27.
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Understanding customers/ Chris Rice
by Rice, Chris. Edition: 2nd.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford: Butterworth, 1997Availability: Items available for loan: MULTIMEDIA UNIVERSITY LIBRARY [Call number: HF 5415.32 .R53 1997 C.2] (7).
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28.
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Understanding customers/ Chris Rice
by Rice, Chris. Edition: 2nd.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford: Butterworth, 1997Availability: Items available for loan: MULTIMEDIA UNIVERSITY LIBRARY [Call number: HF 5415.5 .R52] (1).
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29.
|
Marketing : an introduction/ Gary Armstrong
by Armstrong, Gary. Edition: 9THMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London: Pearson/Prentice Hall, . 2009Availability: Items available for loan: MULTIMEDIA UNIVERSITY LIBRARY [Call number: HF 5415 .K625 2009] (1).
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30.
|
Marketing : an introduction/ Gary Armstrong
by Armstrong, Gary. Edition: 9thMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Jersey; Pearson/Prentice Hall, 2009Availability: Items available for loan: MULTIMEDIA UNIVERSITY LIBRARY [Call number: HF 5415 .K625 2009] (1).
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31.
|
Marketing : an introduction Gary Armstrong
by Armstrong, Gary. Edition: 9thMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London: Pearson/Prentice Hall, 2009Availability: Items available for loan: MULTIMEDIA UNIVERSITY LIBRARY [Call number: HF 5415 .K625 2009] (1).
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32.
|
Marketing : an introduction/ Gary Armstrong
by Armstrong, Gary. Edition: 9THMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London : Pearson/Prentice Hall, 2009Availability: Items available for loan: MULTIMEDIA UNIVERSITY LIBRARY [Call number: HF 5415 .K625] (1).
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33.
|
Marketing : an introduction/ Gary Armstrong
by Armstrong, Gary. Edition: 9thMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Jersey; Pearson/Prentice Hall, 2009Availability: Items available for loan: MULTIMEDIA UNIVERSITY LIBRARY [Call number: HF 5415 .K625 2009] (1).
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34.
|
Marketing : an introduction/ Gary Armstrong
by Armstrong, Gary. Edition: 9thMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Jersey; Pearson/Prentice Hall, 2009Availability: Items available for loan: MULTIMEDIA UNIVERSITY LIBRARY [Call number: HF 5415 .K625 2009] (1).
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35.
|
Essentials of marketing/ Geoff Lancaster
by Lancaster, G. Edition: 4thMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London: McGraw Hill, 2002Availability: Items available for loan: MULTIMEDIA UNIVERSITY LIBRARY [Call number: HF5415.13.L36 2002 C.1] (10).
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36.
|
Marketing : principles and practices an african perspective/ Elias Kiarie Kagira
by Kagira, Elias K. Edition: 2ndMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Nairobi: Marshel, 2010Availability: Items available for loan: MULTIMEDIA UNIVERSITY LIBRARY [Call number: HF 5415.12 .A3 K3 2010] (1).
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37.
|
Hospitality sales: A marketing approach / Margaret Shaw, Susan V. Morris
by Shaw, M. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York: John Wiley, 1999Availability: Items available for loan: MULTIMEDIA UNIVERSITY LIBRARY [Call number: TX 911.3 .M3S53] (4).
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38.
|
Marketing management/ Philip Kotler
by Kotler, Philip. Edition: 12thMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Jessey : Pearson Prentice Hall, 2006Availability: Items available for loan: MULTIMEDIA UNIVERSITY LIBRARY [Call number: HF 5415.13 .K64 2006] (1).
|
|
|
39.
|
Marketing management/ Philip Kotler
by Kotler, Philip. Edition: 12thMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Jessey : Pearson Prentice Hall, 2006Availability: Items available for loan: MULTIMEDIA UNIVERSITY LIBRARY [Call number: HF 5415.13 .K64 2006] (1).
|
|
|
40.
|
Marketing management/ Philip Kotler
by Kotler, Philip. Edition: 12THMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New Jessey : Pearson Prentice Hall, 2006Availability: Items available for loan: MULTIMEDIA UNIVERSITY LIBRARY [Call number: HF 5415.13 .K64 2006] (1).
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