Albarran, A. B. <br/><br/>
Management of electronic media / 
Alan B. Albarran 
 - 4th 
 - Boston:  Wadsworth Cengage Learning,   2010. 
 - xxii, 332 p.   ill. ;   24 cm. 
<br/><br/> Includes bibliographical references and index  book 
<br/><br/><label>ISBN: </label>0495571377 
<br/><br/><label>Source: </label>2010-604  purchase 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass Media--Management.
<br/><br/><label>LC Class. No.: </label>P96.M34  / A4 2010