Benjamin, James  <br/><br/>
Principles, Elements, and types of Persuasion/ 
James, Benjamin 
 - Fort Worth:  Harcourt Brace College Publishers,  1997 
 - xiii, 330p.  :illustrations ; 23 cm 
<br/><br/><label>ISBN: </label>0155023551 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Persuasion (Psychology) / Influence (Psychology) / Communication-Psychological aspects 
<br/><br/><label>LC Class. No.: </label>BF637  / .P4B35 1997