Scheinbaum, A. C. <br/><br/>
ADVERTISING & INTEGRATED BRAND PROMOTION / 
Angeline Close Scheinbaum 
 - 9th 
 - Australia:  Cengage,  2023 
 - xxii, 452 pages:  illustrations (colour);  28 cm 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>9780357721407 
<br/><br/><label>Source: </label> Purchase 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising <br/>Advertising media planning
<br/><br/><label>LC Class. No.: </label>HF5821  / .S34 2023