00719nam a22001937a 4500 15916 15916 20260227151901.0 260227b ||||| |||| 00| 0 eng d 9781107649224 LoC CIP MMU obonyo Payne, Adrian Strategic Customer Management : Integrating Relationship Marketing and CRM / Adrian Paayne Cambridge: Cambridge University Press, 2013. xvi, 529 pages : illustrations ; 26 cm Includes bibliographical references and index Customer relations--Management BUSINESS & ECONOMICS / Sales & Selling Pennie Frow lcc SH HF541 .5 .P39 2013. 0 0 lcc 0 0 NFIC MMU MMU GEN 2026-02-27 Purchase 2026-26 HF5415.5 .P39 2013 126B00050 2026-02-27 2026-02-27 SH