Maslen, A. <br/><br/>
Persuasive copywriting  : cut through the noise and communicate with impact /  
Andy Maslen. 
 - 2nd 
 - London:  KoganPage,  2019 
 - xxvii, 264 p.:  ill.;  24 cm 
<br/><br/> Includes index  book 
<br/><br/><label>ISBN: </label>9780749483661 
<br/><br/><label>Source: </label> Purchase 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising copy <br/>Persuasion (Psychology)
<br/><br/><label>LC Class. No.: </label>HF5825   / .M32 2019