Pelet, Jean- Erick <br/><br/>
Consumer behavior   : understanding consumers in a digital landscape / 
Jean-Erick Pelet 
 - KoganPage,   London ; New York,  2025. 
 - xv, 325 pages:   illustrations ,  26cm. 
<br/><br/><label>ISBN: </label>9781398618619 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior<br/>Electronic Commerce
<br/><br/><label>LC Class. No.: </label>HF5415.32  / .P44 2025