Marketing management : a strategic decision-making approach/ John W.Mullins
By: Mullins, John W.
Material type: BookSeries: McGraw-Hill/Irwin series in marketing. Publisher: Boston: McGraw-Hill, 2008Edition: 6TH.Description: xxii, 533p.: ill.ISBN: 0-07-352982-6.Subject(s): Orville, C. Walker | Harper W. Boyd | Marketing -- Management | Marketing -- GestionItem type | Current location | Home library | Call number | Status | Date due | Barcode | Item holds |
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GENERAL COLLECTION FOR LOAN | MULTIMEDIA UNIVERSITY LIBRARY | MULTIMEDIA UNIVERSITY LIBRARY | HF 5415.13.M352324 2008 (Browse shelf) | Available | 107B02171 |
Total holds: 0
Includes index
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