Essentials of global marketing / Svend Hollensen.
By: Hollensen, S.
Material type:
BookPublisher: England: Pearson Education, 2012Edition: 2nd.Description: xxxiv, 524 p. : col. ill.; 27 cm.ISBN: 9780273756545.Subject(s): Export marketing | Export marketing--Case studies
| Item type | Current location | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
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MULTIMEDIA UNIVERSITY LIBRARY General Stacks | MULTIMEDIA UNIVERSITY LIBRARY General Stacks | Non-fiction | HF1416.H65 2012 (Browse shelf) | Available | 125B00561 |
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| HD9980.5 .Z45 2018 Services marketing | HE147.5.M35 2008 Transport economics | HE323.K86 2014 Trade and transport corridor management toolkit/ | HF1416.H65 2012 Essentials of global marketing / | HF1416.K44 2018 Global marketing / | HF3800 .3.Z5 D65 2009 Doing business 2010 : comparing regulation in 183 economies. | HF5414.H87 2011 VOL.4 Legends in marketing |
Includes bibliographical references and index book
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