Digital advertising : theory and research / edited by Shelly Rodgers
Contributor(s): Esther Thorson.
Material type:
BookPublisher: New York: Routledge, Taylor & Francis Group, 2017Edition: 3rd.Description: xxviii, 465 p. : ill.; 24 cm.ISBN: 9781138654457.Subject(s): Internet advertising
| Item type | Current location | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
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GENERAL COLLECTION FOR LOAN
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MULTIMEDIA UNIVERSITY LIBRARY General Stacks | MULTIMEDIA UNIVERSITY LIBRARY General Stacks | Non-fiction | HF6146 I58A38 2017 (Browse shelf) | Available | 125B00520 |
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| HF5821.B62 2024 Contemporary advertising | HF5825.B59 2020 The copywriter's handbook | HF5825.M32 2019 Persuasive copywriting | HF6146 I58A38 2017 Digital advertising | HF6146.I58 N33 2018 Social media marketing workbook | HG173.M63 2019 The economics of money,banking and financial markets / | HG179 .L497 2007 Financial Planning demystified : |
Includes bibliographical references and index book
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