000 -LEADER |
fixed length control field |
00505nam a2200181Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
150909s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
978-007-126335-1 |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
80516 |
037 ## - SOURCE OF ACQUISITION |
Source of stock number/acquisition |
Purchase |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
LOC CIP |
Transcribing agency |
MMU |
Modifying agency |
Daniel |
050 ## - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.135 |
Item number |
.C72 2009 |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
DAVID W. |
245 ## - TITLE STATEMENT |
Title |
Strategic marketing/ |
Statement of responsibility, etc. |
David W. Cravens |
250 ## - EDITION STATEMENT |
Edition statement |
9TH |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc. |
Boston: |
Name of publisher, distributor, etc. |
MCGraw-Hill, |
Date of publication, distribution, etc. |
2009 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xv, 784p.: |
Other physical details |
ill. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
GENERAL COLLECTION FOR LOAN |
Edition |
9th |
Classification part |
HF5415.135 |
Call number prefix |
.C72 |
Call number suffix |
2009 |