| 000 -LEADER |
|---|
| fixed length control field |
00574nam a2200253Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
MMU |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20180717140803.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
150909s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
1439083925 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
79447 |
| 037 ## - SOURCE OF ACQUISITION |
|---|
| Source of stock number/acquisition |
2012-150 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
LC |
| Transcribing agency |
MMU |
| Modifying agency |
Lorna |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
P91.3 |
| Item number |
.W47 2011 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Wimmer, Roger D. |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Mass Media Research |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
9th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc. |
Boston |
|
|---|
| Name of publisher, distributor, etc. |
Wadsworth |
|
|---|
| Date of publication, distribution, etc. |
2011 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xii,464p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Mass media--Research. |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Joseph R. Dominick. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
GENERAL COLLECTION FOR LOAN |
