Rice, Chris
Understanding customers/ Chris Rice - 2nd. - Oxford: Butterworth, 1997 - vi, 312p.: ill.; 24cm - Marketing series (London, England)., Student. .
Includes index
0-7506-2322-5
Purchase
Customer behaviour Marketing -- Social aspects.
HF5415.5 / .R52 1997
Understanding customers/ Chris Rice - 2nd. - Oxford: Butterworth, 1997 - vi, 312p.: ill.; 24cm - Marketing series (London, England)., Student. .
Includes index
0-7506-2322-5
Purchase
Customer behaviour Marketing -- Social aspects.
HF5415.5 / .R52 1997