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Bettinghaus, E.P.

Persuasive communicaton/ Erwin P. Bettinghaus and Michael J. Cody - 5th.ed. - Australia: Wadsworth, 1994 - vii,406p. .ill.col. 23cm

Includes index

ISBN: 9780030553523

Subjects--Topical Terms:
Persuasion

LC Class. No.: BF637 / .P4B48

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MULTIMEDIA UNIVERSITY LIBRARY

Multimedia University Library